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“I wish I had more time to think about my business. I’m
so involved in running this place, that it’s hard to find time
to deeply consider where we are going.” If this sounds at all familiar,
you are not alone. For the senior executive, there never seems to be
enough time.
Business is a contact sport and without action
(execution) nothing happens. But opportunities can be missed when you
don’t deliberately put
aside personal time to think about your business.
On March 28th, the Wall Street Journal ran an
article about Bill Gates describing how he deliberately carves out
two weeks each year for this singular purpose. These Think Weeks involve
seven days of self imposed seclusion to “ponder the future of technology and then propagate
those thoughts across the Microsoft empire”. He devours journals,
papers and most importantly, ideas submitted by Microsoft employees.
This is no vacation. He works up to 18 hours
each day. “By the
week’s end Mr. Gates would read 100 papers, send e-mails to hundreds
of people and write a Think Week summary for executives.” The results
have been impressive. One Think Week led Microsoft to develop its internet
browser which sealed Netscape’s doom.
Consider setting aside some dedicated personal
time to think about your business’s challenges and opportunities
from both your perspective and those of your employees. It will likely
pay dividends.
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